Children as young as eight now have 10-step skincare routines, favourite serums, and chemical burns from retinol. Dermatologists call it cosmeticorexia. Regulators in Italy and California are circling. And in India, the teenage skincare market is growing faster than any guardrails around it. What the beauty industry's youngest customer segment means for brands.
Bindu Sharma
7 min read
Write for World One
We're always looking for expert voices in retail to share their views with us. Here's your chance to share your insights with our community of industry leaders.
