Bindu Sharma
Beyond the Metro: Cracking the "Small Cities Within Big Cities" Code in Tier 1 India
Tier 1 cities in India are more than just metros; they're a melting pot of diverse "city-within-a-city" communities. To win their hearts...
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Bindu Sharma
2 min read
Startup Survival Guide: How to Dodge the 5 Fatal Flaws That Sink New Brands
Are you dreaming of launching a successful startup? You're not alone. The entrepreneurial spirit is alive and well, but the road to...
Bindu Sharma
2 min read
Unpacking the Success of Zudio: 3 Key Reasons for Dominating the Value Segment
Zudio has successfully captured the attention of cost-conscious shoppers. Here's what sets them apart.
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