Brand & Product Launch

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OPPORTUNITY

Identifying the gap in the market. Understanding the core customer and market size.

IDENTITY

Helping create the brand's logo & collaterals. Working on product packaging and design.

PRODUCT

Shortlisting the product range. Sourcing & price negotiation.

LAUNCH

Creating an omni-channel retail distribution and marketing.

OMA Living

Conceptualised the brand, created the vision and mission. Set-up the supply chain and rolled out the first two flagship stores for the brand.

Epique Switzerland

Finalised the brand identity, product range, pricing and consumer profile. Rolled out the flagship store for the brand.

KitchenAid

Launched the brand in India across 8 cities via bespoke brand marketing campaign designed specially for the KitchenAid target customers.

Renovation Factory

Worked on the brand identity, product merchandising and pricing. Rolled out the flagship store for the brand.

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